Business / News / Reputation management / Uncategorized
Jodi O’Callaghan, IABC NSW member showcases the value she found in her membership which inspired a collaborative strategy day. My membership with the IABC has spanned my 15-year career in communications, and it’s been one of the most valuable professional memberships I’ve had. In 2018 I took a slight step out of a dedicated communications role to a broader role of Executive Officer with The...
Business / Communications / Uncategorized
The banking Royal Commission and other all-too-frequent revelations of scandals in corporations and government, ranging from Volkswagen’s diesel engine emissions breaches to politicians’ personal holidays paid by government-contracted travel firms, make strategic communication advice at boardroom and senior executive level all the more important. But it seems that experts in strategic communication are often either not informed of senior management decisions, or not able to...
Business / Communications / Employee communications / Employee engagement / Events / Gold Quill / Membership / News / Storytelling / Uncategorized
2017 was a record breaking year for IABC NSW; a 21% increase in overall event attendance and a 54% increase in non-members helped us achieve a 20% increase in our local membership resulting in us being awarded in the top three fastest growing medium chapters in the world.
To ignite our imaginations, we must constantly nourish and exercise our creativity like a muscle.