Utilising Behavioural Insights; Communication that delivers results
Behavioural insights use the teachings from behavioural economics, behavioural science and psychology to help influence choices – you might have heard about this idea as a ‘nudge’.
By adding the ideas behind nudging or behavioural insights into your communication armoury you have principles that help drive change, that make budgets work harder and that help cut through the noise.
Our three panelists will present how they have been applying Behavioural insights to develop communications that have delivered significant results for them, their organisations and the clients they work for. Don’t miss out on this one off chance to ensure you are staying abreast of the latest communication trends.